Digital Dimension An Online Marketing Agency Get Professional Service Now Optimum Solution For Your Online Business For Service Info +880-1310697705 Contact Us Now SEO SERVICES
Google AdWord Service
Social Media Marketing
Web Design & Development
Digital Dimension An Online Marketing Agency Get Professional Service Now Optimum Solution For Your Online Business For Service Info +880-1310697705 Contact Us Now SEO SERVICES
Google AdWord Service
Social Media Marketing
Web Design & Development
Digital Dimension An Online Marketing Agency Get Professional Service Now Optimum Solution For Your Online Business For Service Info +880-1310697705 Contact Us Now SEO SERVICES
Google AdWord Service
Social Media Marketing
Web Design & Development

WordPress speed optimization

You can’t afford to waste a second on the internet. Speed matters, particularly when it comes to loading time. In fact, if your WordPress site is sluggish and forces users to wait for even a few seconds, you’re likely to feel the negative effects right away.

You can see rising bounce rates, decreased conversions, and poor search rankings. Fortunately, there are many things you can do to avoid these problems! WordPress as a platform offers plenty of options for optimizing your site to make it faster and more reliable.

In fact, even if you’re not an expert in website optimization, you can use several methods to improve your site’s loading times quickly.

Why Speed is Important for Your WordPress Site?

Studies show that from 2000 to 2016, the average human attention span has dropped from 12 seconds to 7 seconds.

What does this mean for you as a website owner?
You have very little time to show users your content and convince them to stay on your website.

A slow website means users will potentially leave your website before it even loads.

According to a StrangeLoop case study that involved Amazon, Google, and other larger sites, a 1 second delay in page load time can lead to a 7% loss in conversions, 11% fewer page views, and a 16% decrease in customer satisfaction.

On top of that, Google and other search engines have already started penalizing slower websites by pushing them down in the search results which means lower traffic for slow websites.

To sum it all up, if you want more traffic, subscribers, and revenue from your website, then you must make your WordPress website FAST!

How to Check Your WordPress Website Speed?

Often beginners think that their website is OK just because it doesn’t feel slow on their computer. That’s a HUGE mistake.

Since you frequently visit your own website, modern browsers like Chrome store your website in the cache and automatically prefetch it as soon as you start typing an address. This makes your website load almost instantly.

However, a normal user who is visiting your website for the first time may not have the same experience.

In fact, users in different geographical locations will have a completely different experience.

This is why we recommend that you test your website speed using a tool like GTmatrix, Pingdom, etc.

Best Ways to Optimize Your WordPress Website for Speed

Below, we’ll present the best ways you can use to make sure your site loads faster and performs smoothly.

Choose a Quality Hosting Plan

Picking the right hosting plan is one of the first and most important choices you’ll make for your website. Since your web host is where your site lives, it will do a lot to determine your site’s speed, performance, and how well it can cope with high traffic.

When a user accesses your site, your host’s server will determine how quickly information is passed to them. Some servers are simply slow. Alternately, your plan might cap your maximum speed or allowed server resources. In short, your site can never be faster than the server permits.

The reason this method is listed first is that a poor-quality hosting plan can effectively nullify all your other speed-enhancement efforts. Even if you optimize your site for speed, it won’t make much difference if your server is slow or your plan is inadequate.

For this reason, it’s important that you pick a hosting provider and plan that suit your requirements. For example, you can take a look at DreamPress — our own managed WordPress hosting service.

Always Keep Your Plugins, Themes, and WordPress Software Updated

These days, most people are constantly inundated with update notices from all their devices and software. We understand that it’s easy to become numb to these messages, especially when the effects of required updates are so often invisible to the average user.

However, when it comes to WordPress, you should always make sure to update every aspect of your site as soon as possible.

It’s essential not to ignore updates when they become available, whether they’re core updates for your WordPress installation or new versions of your WordPress theme or plugins. The most important reason for this is security as new updates will ensure that your site is safe against the latest threats.

Implement Caching to Reduce the Number of Requests Your Site Handles

Another smart way to speed up your site is to implement caching. The easiest way to understand caching is to think of it as a site’s short-term memory.

When a site is accessed for the first time, a copy of all requested files is saved. These cached files are then displayed the next time the same site is visited.

This ensures that your site’s files don’t have to be requested and loaded directly from the server every time somebody visits it.

Caching significantly cuts down on the resources required to run your site, which can speed it up considerably.

Use Image Optimization to Make Your Media Files Smaller

Image optimization is a process that compresses the size of an image file without noticeably affecting its quality. This is easy to implement, and you can even automate the process entirely.

The first method you can use is to optimize your images before you even upload them to your site.

Minify and Compress Your Website’s Files

Minification may sound like a pulpy science fiction term for describing a shrink ray, but it’s actually a process for making your site’s code more efficient. In short, it strips away at all unnecessary content in your code to make it run faster.

Use a Content Delivery Network to Deliver Your Site’s Large Files

A CDN refers to a network of proxy servers that are spread across the world. Each server contains a copy of your website, which can be used to deliver your content more quickly to users all over the globe.

Not only will this improve your site’s speed, but it will also increase its security. The easiest way to use a CDN with WordPress is to install a plugin.

Only Use High-Quality Themes and Plugins

WordPress themes can affect your site’s speed. Many themes may sell themselves as “optimized” or “fast loading” without being either.

Some themes include unneeded functionality or require more files than usual to function, which can also cause your site’s performance to suffer.

Choosing well-coded themes and high-quality plugins come down to careful research.

Make sure to check out user reviews and ratings, look at the developer’s update history, and make sure that each tool is tested to work with your version of WordPress.

Delete Unused Themes and Plugins

By now, you know how to pick the fastest themes and plugins and keep them updated at all times. The next step is to ensure that you get rid of any themes and plugins you no longer need.

This a site maintenance task you should perform regularly. Even if a theme or plugin isn’t active on your site, it will still take up space on your server and cause unnecessary strain.

Plus, keeping unnecessary content around can get confusing for administrators.

Clean Up Your Media Library and Post Revisions

It’s not just plugins and themes that can build up over time and clog up your site. As your site grows, your media library will fill up with images, documents, and other files.

It’s not unusual for long-running sites to contain hundreds if not thousands of image files, for example.

Even if you use image optimization, this many files can start to strain your server resources. A fair amount of these files might not even be used anymore. Identifying and deleting unused media files can be an incredible pain if done manually, however.

Fortunately, there are plugins that can help you out.

Optimize Your Databases

There’s one more area where you can clear out some clutter – your databases. Optimizing your site’s databases means reorganizing them to reduce space and increase their efficiency.

If you’ve made it this far, you can probably guess that this is possible without any actual knowledge about databases. There’s a plugin for almost anything, after all, and this task is no exception.

Even if you’re a complete newbie, you can use the WP-DBManager plugin to manage your databases. This plugin will optimize, repair, and delete unused databases for you.

Get In Touch With Us